You may know what you want your business to achieve but aren’t sure how marketing as a function can help. Often talking through the opportunities and challenges ahead provides renewed focus and a positive direction. My tailored jargon-free consultancy provides you with confidence and clarity to better understand what marketing is all about and how it can help your business.

Struggling with a specific marketing challenge? Need fresh ideas or clarity on your next steps? In addition to offering medium to long-term consultancy and support, my Power Hours sessions are tailored for problem-solving. These 60-minute on-demand sessions deliver direction and actionable advice you can implement immediately.

Does your marketing strategy align your business’ aim, marketing objectives and tactical strategies? Does it outline your vision, mission and values? Do you know who your competitors and target market are? An effective marketing strategy details this and more - it is fundamental for every business. You may have a strategy in place and need help refreshing it or require support at the starting line.

Often MDs and CEOs of small businesses are juggling a range of areas - Marketing is always one! Without an experienced, dedicated marketing lead, your team - and brand - will lack drive and direction. With a strategy and plan in place, I can head up your marketing function, provide focus and steer activity.

You may have a newly formed team that would benefit from some training or established professionals who need to refresh and update their skills. I work with you and your staff to identify their skills and knowledge gaps and help drive their personal and professional development.

What’s your plan for the next 6-12 months? What marketing activities are you undertaking and why? How do the activities relate to what you want to achieve? I produce effective marketing plans that give direction; you and your team have a clear roadmap to work to that aligns with what you want your business to achieve.

I devise and deliver integrated campaigns and detailed schedules, collaborating with your stakeholders, suppliers and staff. With a strong project management approach, I ensure actions are completed, deadlines are met and any concerns are flagged early on.

Every now and again it's good to pause, review and reflect. A marketing audit provides a comprehensive picture with analysis of your current marketing strategies, channels and activity to highlight any problematic areas. You may need a full marketing review or a specific area audited; I provide insight and recommendations for improvement.

Unlike most senior consultants, I can support you in the areas you have least experience. From creating content and designing and producing marketing emails to website updating and/or social media management, to name but a few.