Marketing Consultant for small businesses, Sussex - woman with long hair smiling

Helping small businesses make
a big impact with their marketing

Marketing is an ongoing, driving force that is vital for all organisations to succeed. Much like the ocean is integral to life, marketing is fundamental to business growth.

Effective marketing makes an impact in many ways - it raises brand awareness, creates engagement and generates demand for a service/product.

For a small company with limited resources and budget, concentrated marketing efforts must be integrated to make a big impact and drive the business forward.

Marketing Support

I’m a Chartered Marketer with over 20 years’ experience client-side across private, charity and education sectors.

I partner with small businesses, mainly across the L&D industry. I provide marketing consultancy and a range of services to help you make an impact with your marketing that is in line with your overall objectives.

Hayley Maisey, Marketing Consultant

 
 
 
“I recommend Hayley to any serious business owner who wants hard-hitting digital marketing with results. She 100% gets the wider strategic goals of an organisation, and effortlessly aligns digital marketing to support and complement sales or marketing activity. She’s wonderful to work with - focussed, strategic with a sharp eye for detail... and really makes things happen.

If I could clone Hayley Maisey, I would!”
— Emily Brock, CEO at YMCA DownsLink Group
 
 

Latest Blogposts

Featured
How to plan and create effective content
How to plan and create effective content

To be effective with content creation, you must ensure every piece, whether a blogpost, video or podcast episode, serves a strategic purpose. And the best way to ensure you do this is to think strategically and plan ahead.

How the LinkedIn algorithm works and how to leverage it for your small business
How the LinkedIn algorithm works and how to leverage it for your small business

I share what I know about LinkedIn’s algorithm, how I try to tame it and how you can leverage it for your small business. I also provide some useful resources to help deepen your knowledge.

Getting Started with Small Business Marketing
Getting Started with Small Business Marketing

Are you considering starting your own business? Perhaps you want to better establish your Marketing function? Maybe you need to shake up how you approach your Marketing? Then check out my three-part video series, taking you through the steps to start your Marketing with the best foot forward!

How are Marketers using Gen AI tools?
How are Marketers using Gen AI tools?

There’s a natural tension with Gen AI when it comes to creating strategic marketing content and messaging. The Marketing profession moulds you to lead with authenticity for the benefit of building the best relationships with your customers. Here's an honest and open view of my journey with Gen AI and its impact on my values, ethics and integrity when working with clients.

Taking the complexity out of Marketing
Taking the complexity out of Marketing

One of my aims when consulting with clients is to help take the complexity out of Marketing - as well as the fear and the jargon. Complexities often take the form of questions when I partner with a small business. I share 10 real-life complexities my clients to date have typically needed help with; they didn’t know the answers, and why they came to me for help.

Is it ok to repurpose marketing content?
Is it ok to repurpose marketing content?

Repurposing your marketing content is a clever way of maximising what you've got when you have limited time and budget - whether you're a small business or freelancer, and be it old or new content.